How is Boke pronounced?

It rhymes with Coke and smoke.

What does Boke mean?

Maurice Mireau and I (Bruce Duggan) invented this word about 30 years ago, when we were working on some projects together.

We wanted a short, simple, memorable word we could use to brand our events. So we came up with Boke. Like Kodak, we wanted a word that was inherently meaningless, so that we could make it mean whatever we wanted.

Maurice has gone on to bigger and better things, but I still find it a useful brand name to use.

What’s with all the flowers on this website?

Even though our original intention was to invent a meaningless word, it turns out that there are a number of words that are spelt and/or pronounced like Boke.

Boke is the Japanese name for a shrub English-speaking people usually call flowering quince (Latin name: Chaenomeles). All the flowers on this website are varieties of flowering quince; they are all boke.

Is Bruce Duggan the same person as the Boke poet & filmmaker MB Duggan?


Turns out there's even a bit of Boke graffiti out there. I didn't do any of it, I swear.

Turns out there’s even a bit of Boke graffiti out there.
I didn’t do any of it, I swear.